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The story

Apprentice to production manager. Then something better.

Oscar started in the industry as an apprentice. Not as an apprentice who watched other people work and made the tea. One who was on the tools from day one, learning how architectural film installation actually works from the people doing it best.

Over the following years, the work got bigger. Lead installer on commercial programmes across Cambridge and beyond. Then production manager, responsible for the planning, coordination and quality control of major projects including NHS Cambridgeshire, ARM Cambridge HQ, the University of Cambridge, multiple science and technology companies across Cambridge, luxury hotel projects and Fred Olsen Cruise Lines.

Those projects taught things that a residential wrapping job never would. How to plan a programme around a hospital's clinical schedule. How to manage quality on a national retail rollout where standards have to be identical in Cambridge and across the UK. How to work in an environment where there's no margin for error and no option to come back and fix it quietly later.

In November 2025, Velfi Interiors was founded. The name comes from the Latin velare, meaning to cover or veil, and fi for film. The positioning is straightforward. Wrap. Don't Replace. Give Cambridge homeowners and commercial clients the same quality of work that the biggest names in the country have been getting for years, at a price point that makes sense.

Every project is overseen and quality-checked throughout. If something isn't right, it gets fixed before sign-off. That's not a marketing line. It's how every project has always been run and how it will always be run. The 10-year warranty on every install is only meaningful if the person behind it is prepared to stand by it.

Oscar Dean - Velfi Interiors founder, Cambridge architectural film installer

Career timeline

How the experience was built.

2016

Apprentice, Footprint Signs and Graphics

Started in the sign and graphics industry from the ground up. Hands-on across production and installation from day one. Building fundamentals in vinyl application, surface preparation, materials and on-site work in live environments. This is where it all began.

2017

Design and Project Coordinator, Footprint Signs and Graphics

Progressed into a broader coordinator role working across signage, graphics and installation projects. Growing client communication responsibilities alongside continued hands-on installation work across Cambridge and the surrounding area.

2022

Production Manager, Footprint Signs and Graphics

Promoted to production manager. Responsible for managing multiple live projects simultaneously, from survey and quotation through to production and installation. During this period the project work expanded significantly, including significant architectural film and window film installations at the University of Cambridge, delivery of high-standard branding and interior graphics for science and technology companies across Cambridge, window film and architectural film installation in luxury hotel environments, and marine interior work with Fred Olsen Cruise Lines.

2025

Velfi Interiors founded

Founded Velfi Interiors in November 2025. Nearly a decade of commercial and residential experience behind it before the first project was taken on. The aim was straightforward: bring the same standard of work that Cambridge's most demanding clients had been getting for years to homeowners, landlords and businesses across Cambridgeshire, at a price that makes sense.

Commercial credentials

The projects that built the standards.

These are the types of programmes Oscar worked on in a commercial capacity before founding Velfi. They set the processes and expectations that every Velfi project is held to.

University of Cambridge

Architectural film and wrapped elements across Cambridge University projects, including significant installations requiring precision, compliance and high-standard finish quality in a prominent academic environment.

Science and Technology Companies

High-standard branding and interior graphics for multiple science and technology companies across Cambridge. On-point delivery in live commercial environments where first impressions matter.

Luxury Hotels

Window film and architectural film installation in luxury hotel environments. Projects requiring minimal disruption, immaculate finish quality and materials appropriate for a hospitality setting.

NHS Facilities

Architectural film installation in NHS environments. Fire-rated materials, infection control protocols and scheduling around clinical programmes. The most demanding environment for compliance and precision.

Fred Olsen Cruise Lines

Marine interior work on cruise ships. One of the most demanding environments for surface materials. Constant moisture, temperature variation and a maintenance schedule that allows no extended downtime.

Commercial Nationwide

Architectural film and window film installation delivered across the UK through commercial programmes. The same standard on every site, regardless of location. Commercial projects available nationwide.

Work with Velfi

Nearly a decade of experience. Applied to your project.

Send photos of what you want transformed. A fixed quote comes back within 24 hours. No site visit needed, no obligation to go ahead.

Get a Free Quote Call 01223 944335